Support Us

Help Promote People Helping People

Your support makes it possible for the Foundations to proudly promote the credit union philosophy of “People Helping People” to obtain financial independence by supporting financial literacy and educational initiatives, small credit union assistance, professional development of credit union staff and volunteers and disaster relief support for credit union communities. (If your looking for CrossState Association sponsorship opportunities, click here). Learn more about how you can support the Foundations:

General Donations

Credit Union Campaign 

The Credit Union Campaign is one of the most successful revenue-generating campaigns of the Foundation’s year. Mail, e-mail, phone, and in-person requests are made to credit unions, the Association and its affiliates by board members. The campaign begins on March 19th, the anniversary of the Foundation’s chartering.  

Individual Donation

Credit Union Donation

Fall Online Auction

Held jointly with the New Jersey Credit Union Foundation during the CrossState Credit Union Association annual convention, this event provides the opportunity for credit unions to donate pieces representing their unique part of their state for display on our online website during the conference, as well as online on the Foundation’s Facebook page in the weeks leading up to the exhibit. The items are then auctioned on the final day of the conference.   

Auction Website

Leaders in Financial Literacy Awards 

Also held in partnership with the New Jersey Credit Union Foundation, the Leaders in Financial Literacy Awards recognize and honor credit unions and organizations for excellence in the advancement of financial literacy. Award winners are honored at a special luncheon in May, held during the CrossState Credit Union Association’s annual convention. All nominees, sponsors, educators, credit unions, businesses, and interested organizations are invited to attend. Each of the four award winners receive a grant award of $2,500 in support of their financial literacy efforts. The awards are available to all credit unions and other nonprofit organizations in Pennsylvania and New Jersey for projects initiated, conducted, or ongoing during the previous calendar year.  

The 2020 Leaders in Financial Literacy will be held virtually through the CrossState Credit Union Association’s convention Hall of Achievement.  There, you can view short videos to learn more about the four winners projects.


  • Presenting Sponsor – $5,000 Contribution  
  • Platinum Sponsor – $2,500 Contribution  
  • Gold Sponsor – $1,000 Contribution  
  • Silver Sponsor – $500 Contribution  
  • Bronze Sponsor – $250 Contribution  
  • Patron Contributions – up to $250  

WalletPalooza: Gift or ReGift  

Who hasn’t dreamed of finding a wallet stuffed with goodies and secretly wanted to keep it? Well now you can have a chance to do just that and support the Foundations at the same time! Beginning on October 15th and continuing through the drawing date of December 2nd, the Foundations sell tickets for a chance to win one of two wallets stuffed with cash, gift cards, gift certificates, lottery tickets, and more to splurge on yourself or your loved ones, just in time for the holidays. The 2019 wallets’ contents each had a value of $1,100! You can also help by donating an item for us to include in our two stuffed wallets. Your credit union, chapter or business’s name and logo will be prominently displayed with your item’s listing, which will be viewed over a period of six weeks by people across Pennsylvania and New Jersey. WalletPalooza will be linked through the Foundations’ website and regularly promoted through social media, targeted email marketing and CrossState Daily, which has a circulation of over 3,000.  

December Cash Calendars

The December Cash Calendar fundraiser is new to the Foundations for 2020.  Here’s how it works:

  1. Buy a calendar for just $15
  2. Calendars are only available until November 30, 2020 or until all 2,000 calendars sell out – whichever comes first.
  3. For 23 days in December, you’ll have a chance to win a cash prize.
  4. A total of $3,600 in cash prizes will be given, and the best part is, if you win – your name will be re-entered into the drawing, so you can keep on winning!
  5. Each days winning number will be the Pennsylvania Daily Pick 4 Day.

Proceeds will benefit both Foundations.  Contact the Foundation to order your calendars today!

Contact Kathleen Fey at with any questions.

CU GiveBack – Employee Contribution Program 

CU GiveBack allows credit union employees and volunteers to donate a set amount each week, month, quarter, or year to advance credit unions and support financial education. Donations are sent by your credit union to the Foundations. The Foundations’ staff will maintain all records on behalf of your credit union. Please consider offering this giving opportunity to your credit union’s employees.  

Vendor Campaign  

The Vendor Campaign is a request for support from credit union vendors and is made by the Foundation’s board members through a mailing directly from the board member’s credit union. This campaign also provides information to the vendor on activities they can undertake with the credit union and with the Foundations, such as Financial Reality Fairs and financial education activities.  

Community Investment Fund  (CIF) and Charitable Investment Account (CIF)

Through credit unions’ impact investing, the Community Investment Fund (CIF) has generated millions of dollars to fund and support local and national financial literacy, development and scholarship initiatives. Started in 1999, the CIF was designed to leverage the interdependence of the credit union system for the greater good. It provides credit unions the opportunity to donate a portion of the dividends earned on certain investments to the National Credit Union Foundation and state credit union foundations, including the New Jersey and Pennsylvania Credit Union Foundations. When you invest in CIF, your credit union, the Foundations, and the National Credit Union Foundation each receive a portion of CIF earnings.  

A Charitable Donation Account provides expanded investment powers to help fund the charitable giving of credit unions.  A minimum of 51% of the total return of a CDA must be distributed within five years to qualified charities, including the Foundations.  The CDA’s total value cannot exceed 5% of the credit union’s net worth.

Chapter & Emerging Leader Fundraisers  

Do-It-Yourself events are a great way for credit unions to encourage staff and members to support the Foundations. Hold a raffle, auction, bake sale, flip flop, or jeans day. Challenge another credit union to a competition to double the fun. Chapters and the Emerging Leaders have a fundraising advantage over individual credit unions … remember, we’re better together! In addition to the DIY ideas above, chapters can host sporting tournaments such as golf, bocci, or bowling, sell raffle tickets at chapter meetings, and so much more. Get creative and have fun while supporting the Foundations.  

DIY Events  

Do-It-Yourself events are a great way for credit unions to encourage staff and members to support the Foundations. Hold a raffle, auction, bake sale, flip flop, or jeans day. Challenge another credit union to a competition to double the fun. 

Tribute Gifts  

The New Jersey and Pennsylvania Credit Union Foundations established Honor and Memorial Donation Programs to help recognize credit union leaders and others, while supporting the work of the Foundations. Donations are used to help credit unions in need, to provide personal finance education, and to help the credit union movement grow. Honor Donations may be made to the Foundations in the name of the recipient in recognition of a retirement, birthday, holiday, or simply in appreciation of a job well done. The Foundations will send an attractive greeting card to the person being honored. Sample card styles are shown on the request form available on our website, and the amount of the donation will not be disclosed to the recipient. Memorial donations are another unique and thoughtful way to remember family and friends, while supporting the work of the Foundations. To recognize your gift, an acknowledgement card identifying you as the donor will be sent to whomever you designate. Samples of the card styles are shown on the request form available on our website, and can be personalized upon request. The amount of your gift will not be disclosed to the recipient. For either tribute, if you would like to present the card yourself simply contact the Foundations. 


AmazonSmile is a simple and automatic way for you to support the Foundations every time you shop, at no cost to you. When you shop at, you’ll find the exact same low prices, vast selection, and convenient shopping experience as, with the added bonus that Amazon will donate a portion of the purchase price to your favorite charitable organization. On your first visit to AmazonSmile, please select the New Jersey or Pennsylvania Credit Union Foundation to receive donations from eligible purchases before you begin shopping. Amazon will remember your selection, and then every eligible purchase you make at will result in a donation.  

Viva Las Vegas Sponsorship & Special Event  

The Foundations’ Viva Las Vegas event is held during the CrossState Credit Union Association’s Fall Leadership Conference at Seven Springs in early September. This Monte Carlo-style event is a fun way for the conference attendees to network while raising funds for the Foundations. A gaming rules guide book, supported by sponsorships from credit union and vendors, is prepared for the event. Following the conference, this booklet is mailed to each credit union and many vendors in New Jersey and Pennsylvania, increasing exposure for our sponsors. The event raises approximately $40,000. Sponsorship packages include admission to the event, vouchers, and recognition in the Guide. All proceeds from sponsorships benefit the New Jersey and Pennsylvania Credit Union Foundations.  


  • Gold Sponsor, (Full page, 4 Play Money Packs) $1,100  
  • Silver Sponsor, (Half page (vertical or horizontal), 2 Play Money Packs) – $650  
  • Bronze Sponsor, (Quarter page (vertical only), 1 Play Money Pack) – $350   

Wine, Lose, or Draw  

Fall Leadership attendees and exhibitors, their colleagues, friends, family members, etc., can purchase raffle tickets for $20. For each ticket purchased, the ticket holder is guaranteed to win a bottle of wine (or other spirit) ranging in price; it it could be a $15 bottle of Chardonnay or a $250 bottle of Cabernet Sauvignon! Everyone is a winner and all the proceeds support the Foundations’ missions. Be sure to find a Foundation board member to buy a ticket and/or visit the Wine, Lose, or Draw booth during Viva Las Vegas. Each sponsor will be recognized at the Foundation’s “Wine, Lose, or Draw” booth. All bottles of wine or spirits and cash donations to purchase wine will be accepted but we ask that they be valued at $15 or more. 


  • Champagne – $1,000  
  • Red  $750  
  • White – $500  
  • Rose’ – $250  
  • Blend  $100   

Grant Sponsorship  

The most direct way to provide support through the Foundations is through grant sponsorship. The Foundations’ primary purpose in raising funds is to assist small credit unions, advance financial capability, promote professional development, and provide disaster relief. Your sponsorship of one of the four grant categories will ensure that your donation is used for the type of grant closest to your heart. The four categories are Small Credit Union Assistance, Financial Literacy, Professional Development, or Disaster Relief.  

Financial Fitness Day  

Americans spend months getting their physical health into shape as part of their New Year’s resolutions. Financial Fitness Day is dedicated to helping members get their financial health in shape. Participate in Financial Fitness Day and raise funds for the Foundations in support of financial education initiatives, and raise awareness of credit unions’ financial education activities and the importance of financial education. To participate, simply hold a Jeans or Casual Day fundraiser for staff at your credit union on Financial Fitness Day (1st Wednesday in April).  

PENNSYLVANIA:  The official registration and financial information of the Pennsylvania Credit Union Foundation may be obtained from the Pennsylvania Department of State by calling toll-free in Pennsylvania 1-800-732-0999.  Registration does not imply endorsement.

NEW JERSEY:  Information filed with the Attorney General concerning this charitable solicitation and the percentage of contributions received by the charity during the last reporting period that were dedicated the charitable purpose may be obtained from the Attorney General of the State of New Jersey by calling 973-504-6215.  Registration with the Attorney General does not imply endorsement.