Get to Know Gen Z: The Next Generation of Economic Influencers

July 12, 2022 | 10:30 am to 11:30 am
Free Webinar
Register Here

Event Information

Gen Z is the newest “it” generation on the scene, and their economic power is growing rapidly. By 2030, Gen Z’s income is expected to quintuple and will represent at least 27% of total global income. But this soon-to-be economic giant is often misunderstood. It’s time to get to know Gen Z, their spending habits, and what they’re looking for in financial institutions.  For example, Gen Z likes a mix of traditional and contemporary payment options.

A TransUnion report dispels the pervasive myth that credit cards have fallen out of favor with Gen Z, when in fact over 50% have their own credit cards. On the other hand, Gen Z also welcomes non-traditional payment choices, such as person-to-person payment apps and cryptocurrency. While traditional options like cash and debit cards remain the most used payment types across all generations, Gen Z uses digital payment methods more than other generations. Interested in learning more about Gen Z finance trends? Register for the webinar presented by Zogo.

In this webinar, we’ll discuss:

  • Gen Z’s payment preferences and spending habits
  • What Gen Z is looking for in financial institutions
  • How your business can best connect with and serve Gen Z

Speaker Bio

Sydney Mayer