Marketing Workshop: Strategies for Digital Dominance in the Data Age — Harrisburg

April 17, 2024 | 10:00 am to 2:00 pm
CrossState Harrisburg Office
4309 N Front St, Harrisburg, PA 17110
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Event Information

Register by April 13

CrossState Credit Union Association is thrilled to present a free-one day Marketing Workshop featuring industry experts who will guide you through three insightful sessions designed to elevate your marketing skills and bring you up to speed on marketing hot topics.

Don’t miss out on this opportunity to immerse yourself in the latest marketing trends and techniques while networking with industry peers. The workshop is broken into three sessions:

Thanks to Our Event Sponsor!

Digital Dynamo: Mastering SEO and Paid Media for Competitive Advantage

Empowering Marketers with Financial Fluency: Navigating Call Reports and KPIs for Strategic Impact

Data-Driven Member Acquisition: How AI & Predictive Analytics Can Help Boost Marketing ROI

Tyler Disburg

Drawing from his background as a marketer turned industry expert, Tyler Disburg, CEO of Pathfinder FCU, will equip you with the skills to decode call reports and harness their power in your marketing strategies.

John McKusick

With nearly two decades of experience, John McKusick, CEO of NextLeft expertise spans content marketing, SEO, paid media, and design/development, making him the perfect guide to navigate the digital landscape.

Hilary Reed

With over 20 years of experience driving transformative change in the credit union sector, Hilary Reed, CEO of EmpowerFI, brings her passion for AI-driven marketing techniques that are sure to inspire and empower.